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D-2
Chungcheongnam-do

Good Brothers Festival

November 7, 2026 - November 8, 2026

Overview

The Good Brothers Festival is a family-oriented cultural festival that reinterprets the values of brotherly love, sharing, and consideration in a modern context, based on the folk tale of the Good Brothers passed down in Daeheung-myeon, Yesan-gun, Chungcheongnam-do. The festival features experiential programs inspired by storytelling from the Good Brothers tale, as well as traditional games, family events, cultural performances, and marketplaces offering local foods and agricultural specialties. With programs suitable for visitors of all ages, the festival allows participants to experience the region’s history and culture while learning about the values of community. Near the festival venue are some of Yesan-gun’s leading tourist attractions, including the Yedangho Suspension Bridge and the Yedangho Monorail. It is a representative cultural tourism festival in Yesan-gun, where visitors can experience the region’s culture and tourism together.

3, Ui joheun Hyeongje-gil, Daeheung-myeon, Yesan-gun, Chungcheongnam-do
041-331-0619

Venue

Ui Joeun Hyeongje Park

Program

1. Pre-Event Activities: Brothers' Love Singing Contest and celebratory performances 2. Official Ceremony: Opening ceremony, LED Tron dance, and saxophone performance 3. Performances: Themed performance, bubble magic, and finger guitar performance (featured on KBS's Immortal Songs) 4. Themes: Family-friendly activities and practicing filial piety, traditional games, and activities linked to fairy tale storytelling 5. Ongoing: Daeheung Tavern, family rest area, food zone, and activity booths

Organizer

Daeheunghyeon Preservation Society (041-331-0619) Ui Joeun Hyeongje Festival Organizing Committee

Admission fee

Free

Duration

10:00–20:00 (Sundays 10:00–19:00)

CEO: Seungwan Chae · Business Registration No.: 000-00-00000

Address: 000 Teheran-ro, Gangnam-gu, Seoul · Mail-order business No.: 2026-Seoul Gangnam-00000

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